Ode to Spectacle

Spectacle is great. But make sure you’re using it for the right reasons.

Create art that seeks to move and entertain.

Ditch the boas, the cheesy lyrics, the wow/shock factor. And please create art that comes from the heart and not from one’s greed for money and fame. 

  

"Is your [art] better than it sounds, or does it sound better than it is? We call the first a discovery, something worthy of word of mouth. The second? Hype."Seth Godin